You have to hand it to Steve Jobs, he certainly knows how to get free publicity. As far as I am aware he has had a free advert on BBC's Radio5 Wake Up to Money, 3 free adverts on the Radio 4 Today programme and at least 1 slot on Radio 5's Drive programme.
How much would that cost on the open market?
Friday, November 09, 2007
Free publicity for iPhone
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